Court Issues Temporary Restraining Order
against Mail-Order Companies for
Misrepresenting Diet Products and Baldness "Cures"
FTC Alleges Ad Claims Were False
FTC News Release
August 14, 1985
A federal court in Florida yesterday issued a temporary restraining order (TRO) halting four mail-order companies from misrepresenting their weight-control and baldness-cure products. The Federal Trade Commission charged the companies' claims for the products were false and deceptive. The Commission also asked the court to issue a permanent injunction and to order the companies to pay refunds to consumers.
The TRO and FTC complaint name Intra-Medic Formulations Inc. and its wholly owned subsidiaries, The Robertson-Taylor Co. Inc., WG Charles Co. Inc. and Connor-Freeman Laboratories Inc. Also named is Mitchell K. Friedlander, allegedly sole shareholder and president of Intra-Medic and a director of all of the companies.
The Commission charged the companies falsely and deceptively represented in ads for their Medi-Tec 90 baldness cure that:
- the product will cure baldness or cause new hair to grow;
- photographs in the ads depict the progressive regrowth of hair by a user of the product; and
- tests verify Medi-Tec 90 is effective in curing baldness and causing new hair to grow.
The Commission also charged that ads for the weight-control products Lipogene GH, Lipogene GHX, Intercal SX, Metabolite 2050 and Anorex CCK falsely and deceptively claimed that:
- the products allow people to lose weight without dieting or exercise; and\
- scientific and medical evidence confirms the products are effective for enabling users to lose weight without dieting or exercise.
The companies had no reasonable basis for most of the weight-control or baldness-cure claims, the Commission charged. The FTC filed the suit in the US District Court for the Southern District of Florida. The companies are based, and Friedlander resides, in Fort Lauderdale.
The FTC's Atlanta Regional Office handled the investigation.
- Civil Action No. 85-2819-Civ. (Southern District of Florida). FTC File No. 832-3154.
This page was posted on August 26, 2006.